A Needle in the Haystack


Tom Corley boats - crop

One of the best definitions of main purpose that I’ve come across is as follows:

Engaging in some lifelong activity which you enjoy and that generates a sufficient income to meet your needs and your wants.

When you find your main purpose in life you know it. It is self-evident. There is no doubt.

Your main purpose:

  1. Unleashes Your Creativity
  2. Excites You
  3. Energizes and Inspires You
  4. Exposes Some Innate Talent You Possess
  5. Can be Monetized
  6. Is Fun and Does Not Feel Like Work
  7. Adds Value to the Lives of Others
  8. Is Fulfilling or Makes You Happy

Very few find their main purpose in life. In fact, as the famous author, Henry David Thoreau so aptly put it: “The mass of men lead lives of quiet desperation, and go to the grave with the song still in them.”

For those few who do find their main purpose in life, it’s like you’ve found that needle in a haystack. You feel blessed, fortunate and lucky. Your life seems fulfilled – you are happy. Because you are doing something you love doing, you devote many hours to it, becoming expert in it. And people are happy to pay you a premium for the service or product that results from engaging in your main purpose.

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Thomas C. Corley About Thomas C. Corley

Tom Corley understands the difference between being rich and poor: at age nine, his family went from being multi-millionaires to broke in just one night, due to a catastrophic fire that destroyed his Dad's thriving business. For fourteen years they struggled with poverty. There were eleven in Tom's family, and they lived in constant fear of losing their home.

Driven by the desire to unlock the secrets to success and failure, Tom spent five years studying the daily activities of 233 rich people and 128 poor people. He discovered there was an immense difference between the habits of the rich and the poor. During his research he identified over 300 daily activities that separated the “haves” from the “have nots.” Tom decided to write a book to share what he learned. That book, Rich Habits: The Daily Success Habits of Wealthy Individuals (1st Edition), went on to become an Amazon Bestseller in the United States forty times over a three year period. To give you some perspective, in order to be a true Amazon Bestseller in the United States, where you actually receive a specific Bestseller designation from Amazon, you need to be in the top 100 of all books sold by Amazon in the United States in a given day. Rich Habits did that for nearly thirty straight days, rising as high as #7, eclipsing such Bestselling authors such as Stephen Covey, Robert Kiyosaki and J.K. Rowlings. Imagine that - an unknown, first-time, self-published author selling more books than J.K. Rowlings!

Tom now travels the world, sharing his Rich Habits and motivating audiences at industry conferences, corporate events, universities, multi-level marketing group events, and global sales organizations’ presentations and finance conferences. He has even spoken on the same stage with famous entrepreneurs and personal development experts, such as Sir Richard Branson, Robin Sharma, Dr. Daniel Amen, and many others.

Tom has shared his insights on various national and international network, cable, and Internet television programs such as CBS Evening News, NBC News, Yahoo Financially Fit, Money.com, India TV, News.com Australia, and a host of others. He has been interviewed on many prestigious nationally syndicated radio shows, including the Dave Ramsey Show, Marketplace Money, and WABC.

Tom has been featured in numerous print magazines—such as Money magazine, Inc. Magazine, SUCCESS Magazine, Entrepreneur magazine, Fast Company magazine, More magazine, Epoca Magazine (Brazil’s largest weekly) and Kiplinger’s Personal Finance magazine—and various online publications, including USA Today, CNN, MSN Money, SUCCESS.com, Inc.com, and the Huffington Post. Tom is a frequent contributor to Business Insider, Credit.com, Bankrate.com and a few other media outlets.

National publicity has garnered international media attention for Tom and his Rich Habits research spanning 23 countries. Broadcast media, online publications, and television throughout Asia, the South Pacific, Europe, the United Kingdom, and Central and South America have shared his powerful message.

In an effort to help parents, grandparents, teachers and adults become success mentors to the younger generation, Tom released his second book, Rich Kids: How to Raise Our Children to be Happy and Successful in Life in 2014. This book was the self-help category winner of the 2015 New York Book Festival and Runner-up in the prestigious 2015 Writer’s Digest Self-Published Book Awards Contest. In 2016 Tom released his third book, Change Your Habits, Change Your Life. This book provides the latest science on habit change as well as more of Tom's unique research on the specific habits that helped transform 177 ordinary individuals into self-made millionaires.

Besides being an author, Tom is also a CPA, CFP, and hold a master’s degree in taxation. As president of Cerefice and Company, CPAs, Tom heads one of the premier financial firms in New Jersey.
Phone Number: 732-382-3800 Ext. 103.
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  1. I agree, but think that such main purpose can sometimes become muddled by reality. For example, plenty of doctors are eager to do their jobs as healers, but get frustrated by bureaucracy, office politics, and the intricacies of medical billing. Perhaps a flexible approach and the willingness to make adjustments to find one’s niche are good options.

  2. I love the Henry David Thoreau quote, more so because when I learned it in high school, it was relatively meaningless. Years later, I can look back and around and see exactly what it means and how true it is! I wish they would teach in school what you said in this post. It would change kids’ lives and give them a much better start in life. I have many habits to turn around but you write it so that one feels it is very possible. Others tend you leave you feeling hopeless because there is so much to change. I’m off to go read more “rich”-ness.!

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