Thomas C. Corley

About Thomas C. Corley

Tom Corley is a bestselling author, speaker, and media contributor for Business Insider, CNBC and a few other national media outlets.

His Rich Habits research has been read, viewed or heard by over 50 million people in 25 countries around the world.

Besides being an author, Tom is also a CPA, CFP, holds a master’s degree in taxation and is President of Cerefice and Company, a CPA firm in New Jersey.
 
Phone Number: 732-382-3800 Ext. 103.
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A Simple Brain Hack To Double Your Memory

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As many of you know, my habit research has taken me down the brain science rabbit hole. Habits, after all, are brain-driven.

In order to help me better understand the how and why of habits, I’ve studied nearly 20 books on brain physiology, NeuroScience, Neuroplasticity, Epigenetics as well as countless studies on these related subjects.

Every now and then I stumble across something in my daily study that stops me in my tracks. Long-term memory formation is one of those things.

During the day, the brain stores facts and other information it comes into contact with, via its five senses, in an area of the brain called the Hippocampus. Think of the Hippocampus as a temporary short-term memory dumping ground.

During sleep, the Hippocampus loops the information it acquired during the day back and forth to the Prefrontal Cortex. If the Prefrontal Cortex deems the information to be important, it will store that information somewhere in the brain for future retrieval. This is known as Long-Term Potentiation, or long-term memory.

If you do not access that new long-term memory on a regular basis, the neurons responsible for storing that memory, weaken. Eventually, the memory will fade away and the neurons will be repurposed for something else.

The Cerebellum, is a part of the brain that stores memories related to motor movement. The more frequent the motor movement, the stronger the neural synapse holding that memory will be inside the Cerebellum.

Every time you write down a fact or any new information, the Cerebellum is called into action. Like the Hippocampus, it will temporarily store that new information. If you repeatedly write down that same information, the neurons holding that information inside the Cerebellum grow stronger.

The act of writing down information also serves as notification to the Prefrontal Cortex that you desire to retain that information as part of your long-term memory.

So, the act of repeatedly writing down information you want to remember, actually forces both the Prefrontal Cortex AND the Cerebellum to separately store that information as long-term memory, essentially doubling your retention.

Pretty cool!

When you understand how to hack the brain, you boost your brain power. When you boost your brain power, you also boost your odds of success.

My mission is to share my unique research in order to help others realize their dreams and achieve their goals. If you find value in these articles, please share them with your inner circle and encourage them to Subscribe. Thank You!

Courage is a Habit

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“Courage is admired so much because it is lacking in so many.” Dr. Ben Carson

The courageous know that they will fail and make mistakes, yet they pursue their dreams and goals anyway. Failure and mistakes cost time and money and this results in setbacks and disappointment.

Most are unwilling to incur these costs and the emotional roller coaster ride that is part of pursuing a dream or big goal. So, we admire the courageous few who follow their dreams or pursue big goals because it requires taking risks most are unwilling to take.

But courage is not something endowed by a creator or embedded in your DNA.

Courage is a habit.

The 145 self-made millionaires in my study (82%) who pursued some dream did so because they made courage a daily habit.

The process of making courage a daily habit is really a simple one.

Tackle one fear at a time. Start with small ones. This helps you build confidence and empowers you to tackle bigger fears down the road. Eventually, overcoming fear will become a habit – courage will become a habit.

We only have one shot at life. Most fritter it away, too afraid to pursue big dreams and audacious goals, that make life worth living.

Don’t be afraid to pursue a big goal or life dream. The older you get, the more you will grow to regret not taking a chance on yourself. You deserve to have the life of your dreams. Don’t let fear hold you back.

Make courage a daily habit.

My mission is to share my unique research in order to help others realize their dreams and achieve their goals. If you find value in these articles, please share them with your inner circle and encourage them to Subscribe. Thank You!

Don’t Worry About HOW

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The pursuit of dreams, sets you free. That freedom comes from facing and overcoming adversity.

The pursuit of a dream forces you to grow in knowledge and skills. And as your knowledge and skills grow, so too does your confidence.

Limiting beliefs that previously held you back, fall to the wayside as you crash through one obstacle after another in pursuit of your dream and the goals behind your dream.

Fears, doubts and other long-held limiting beliefs all melt away and are replaced by new positive beliefs born from overcoming adversity.

Passion for your dream endows you with the resilience to overcome obstacles.

Somehow, you find the working capital to forge ahead.

Somehow, you gain the knowledge you need.

Somehow you develop the skills you need.

Somehow you forge relationships with others who will open doors for you.

Your dream is your WHY. Your WHY wakes you up every morning, inspiring and motivating you.

The HOW is really not important. It will eventually be revealed to you.

When you relentlessly pursue something big and meaningful, that you are fanatically passionate about, everything you need in order to succeed eventually manifests itself.

My mission is to share my unique research in order to help others realize their dreams and achieve their goals. If you find value in these articles, please share them with your inner circle and encourage them to Subscribe. Thank You!

Those Who Refuse to Quit Never Fail

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Tom Corley boats - cropFear holds most people back.

It holds them back from taking risks.

It holds them back from stepping outside their comfort zone.

It holds them back from pursuing dreams and audacious goals.

It holds them back from forging new skills and building Rich Relationships.

Those who pursue a course that is very much off the beaten path; a course most would advise against because it has such a remote chance of success, have chosen to pursue greatness.

Greatness is an evolution. It is the byproduct of daily growth.

To the outside world, the pursuit of greatness is invisible until an individual pursuing success, succeeds.

Conquering your fears creates passion. Passion inspires you to take action and endows you with persistence. The persistent, eventually get lucky.

Those who never quit have made the choice to be great.

My mission is to share my unique research in order to help others realize their dreams and achieve their goals. If you find value in these articles, please share them with your inner circle and encourage them to Subscribe. Thank You!

Success Podcasts

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Tom Corley boats - cropSuccess is not an accident or random event. It’s a process.

This process involves pursuing a big goal, passion or some dream.

You see, successful people do certain specific things every day, often for many years, that cause success to happen.

I am convinced that successful people are successful because of the habits they adopt – habits that are intricately linked to their dreams, passions and goals.

I like to call them Rich Habits.

If you want to be a successful accountant, find out what the best accountants in the world do every day and then duplicate their habits.

If you want to be a successful writer, find out what the best writers in the world do every day and then duplicate their habits.

If you want to be a successful entrepreneur, find out what the most successful entrepreneurs do every day and then duplicate their habits.

Successful people process success by doing certain things, consistently every day, relentlessly. You can find what those habits are by reading autobiographies of successful people, watching YouTube videos to gain skills, going to seminars, TEDx videos, and podcasts.

There are hundreds of podcasters out there interviewing successful people or people on the verge of success. In the age of this digital boom we’re experiencing, learning about success is now real time.

Individuals pursuing success are everywhere. Here’s a list of some of my favorite podcasts:

There are many more here: https://player.fm/podcasts/Success

Find one you like and listen to it while running, working out in the gym, gardening, hiking, biking, commuting, etc.

Success requires daily growth. Making growth a daily habit, automates that growth.

My mission is to share my unique research in order to help others realize their dreams and achieve their goals. If you find value in these articles, please share them with your inner circle and encourage them to Subscribe. Thank You!

 

Experiment Until Your Heart Sings

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Tom Corley boats - crop7% of the uber-wealthy in my Rich Habits Study loved what they did for a living.

Conversely, 97% of the poor in my study do not like their job.

You’ve got one life. Living it doing something that does not make your heart sing, results in a life of mediocrity.

How do you expose your innate talents?

Experimentation.

One day each week, earmark one hour to try something different – something you never attempted before that pushes you outside your comfort zone.

One of two three will happen:

#1 You will struggle and hate it, or

#2 You will struggle and enjoy it, or

#3 You will find it easy for you to do and hate it, or

#4 You will find it easy for you to do and enjoy it.

You’ll uncover a previously unknown innate talent when the new activity comes easy to you and doing it makes your heart sing.

If you devote a year, or 52 weeks experimenting with new activities, you will unquestionably find a number of activities that fall into this last category (Category #4).

Your Category #4 Activities are innate talents or gifts you were born with. You were genetically hardwired to engage in these activities because they come easy and are enjoyable.

If your innate talent can be monetized, your job is to become a Virtuaoso in that talent. Virtuosos are paid a premium for the product or service the provide. That premium results in a higher income and greater wealth.

You will only have a chance to find that thing you love to do if you push yourself out of your comfort zone and experiment with new activities.

When you find the thing you love to do you will know it – passion will bubble up inside you. Passion is the fuel of all successful people. Passion is your brain’s way of screaming to you – This is what will make you happy and successful in life!

If you’re not doing what you love to do, you will not be happy and you will not become successful in life. You will live a life of mediocrity.

Experiment. Find your innate talents. Then devote your life to becoming a Virtuoso in those innate talents.

My mission is to share my unique research in order to help others realize their dreams and achieve their goals. If you find value in these articles, please share them with your inner circle and encourage them to Subscribe. Thank You!

Your Words Matter

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The average adult knows between 5,000 – 25,000 words.

Those at the higher end of the spectrum are perceived to be highly educated. They are respected and admired by others.

The words that come out of your mouth paint a picture of you to the world. Those with a greater vocabulary are perceived as more intelligent. Since perception matters, it is therefore, in your best interest to increase your “working vocabulary” if you want to improve your chances of success in life.

In order to increase your vocabulary you must read consistently, identify words that you do not know, learn their meaning and then put those words to use in conversation and also in writing.

Here’s a process that I use, every day, to make vocabulary growth a Rich Habit:

  • I highlight unfamiliar words in the books I read.
  • After I am done reading a book, I transfer the highlighted words to a word binder that I maintain.
  • I find the definition or synonym of the new word and write it in my word binder.
  • Every day, I spend 15 minutes studying my word binder.
  • Every day, I try to use at least one new word in conversation or in my writing. This reinforces, through practice, my ability to incorporate new words into my working vocabulary.

I do this day in and day out. It’s now a Rich Habit that I engage in daily. It’s no longer a task; it’s a routine. I have no emotions about it, good or bad. I just do it.

Increasing your vocabulary will make you a more effective communicator. Sometimes just the right word is all it takes to get a deal done, to acquire a new customer or client, or to persuade someone to do something you desire.

Making a daily habit of increasing your vocabulary habitualizes growth, a prerequisite for success, helping move you forward in life, inch by inch, towards becoming the person you need to be in order for success to visit you.

My mission is to share my unique research in order to help others realize their dreams and achieve their goals. If you find value in these articles, please share them with your inner circle and encourage them to Subscribe. Thank You!

Beliefs Create Habits – How To Change Your Beliefs/Habits In An Instant

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Tom Corley boats - cropBeliefs are emotionally derived unconscious programming. They are created from positive or negative feedback received from an influencer – someone you respect, admire or love.

“Tom’s a great tennis player”, Tom’s no good at math”, “Tom is clumsy”, “If Tom’s head wasn’t attached to his neck he’d forget it somewhere”.

That last line was spoken to me by a loved one when I was just nine years old. I remember where it was said, when it was said and how it made me feel – stupid.

It immediately became a limiting belief because of the powerful negative emotion I felt at the time I received that feedback.

Once I accepted that belief, it triggered all sorts of bad habits.

I stopped doing homework, paying attention and participating in class.

Why do homework, pay attention or participate in school? I’m too stupid to get an A.

My new limiting belief caused me to hate school. School only reminded me of my belief – that I was stupid.

As a result of accepting this new limiting belief, I adopted habits that caused me to struggle academically for many years.

But the amazing thing about beliefs is that they can be changed overnight.

Ms. Somers was my very, very hot 8th grade science teacher. Early into the 8th grade, I was, surprise, failing science. After failing another test, Ms. Somers asked me to stay after class. She wanted to speak to me.

Unfortunately, staying after class had become, for me, a regular occurrence. I just assumed I was going to get another lecture about not working hard, being an underachiever, etc.

Instead, Ms. Somers told me that she believed I was actually very smart and that my problem was that I didn’t believe in myself.

She told me she believed in me and went a step further saying that she believed, if I studied hard enough, I would get the highest grade in the class on the next test.

I remember going home on the bus that day and all I was thinking about was studying for my science test, which was three days away. I studied every night for three days for that damn test. I never studied so hard. I still remember those three days like it was yesterday because of what happened next.

When Ms. Somers handed me my test results, in big black numbers was “99”. I had received the second highest grade in the class, a 99. Ms. Summers then called me to the front of the class and spent, what seemed like an hour, telling everybody in my class how smart I was.

The emotion, the elation that I felt in not only getting the second highest score, but in how Ms. Somers made me feel, is still with me 45 years latter.

I felt smart.

Ms. Somers was able to shatter my limiting belief because of the strong emotions I felt after doing so well on the test. Ms. Somers caused that emotion by making such a fuss with me in front of the entire class.

One person’s words changed my life forever because it created new emotionally-driven belief that I was, in fact, smart.

And it all happened in the course of just three days.

I went on to become a solid B+/A- student the rest of my 8th grade and into high school and college. I was even able to pass the CPA exam, get a Master’s degree in taxation, and passed the Certified Financial Planning test, a ten hour exam, on the first try. The new belief, that I was smart, changed my study habits for the rest of my life.

It’s critical that you surround yourself with Rich Relationships – individuals who are can-do types, upbeat, optimistic, open-minded and positive. These Cheerleaders lift you up and encourage you to be the best person you can possibly be.

It’s equally critical that you minimize interaction with Toxic Relationships – individuals who are toxic, negative, pessimistic, closed-minded and whose lives are filled with never ending drama. These Booleaders will drag you down and discourage you.

My mission is to share my unique research in order to help others realize their dreams and achieve their goals. If you find value in these articles, please share them with your inner circle and encourage them to Subscribe. Thank You!

 

I Created Me is a Rich Habit

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Tom Corley boats - cropThose who take individual responsibility for their lives give themselves a shot at being successful.

Those who outsource individual responsibility to others invite mediocrity or failure.

When blaming others for your circumstances becomes a habit, you’re resting your butt on a broken stool. That stool will eventually collapse, dropping you to the ground.

Accepting individual responsibility for your life, your habits, your behaviors, your decisions, your thinking and the people you surround yourself with, gives you a ladder to help you climb out of your current circumstances.

Blaming others for your life circumstances does you absolutely no good and, in fact, relegates you and your children to a life of financial misery.

Those who accept individual responsibility are growth oriented. They continuously seek to improve themselves.

Those who assign blame are victims. They have an Victim Mindset. As a result, they are unable to grow and improve.

Taking individual responsibility for your life circumstances, forces you to change. That change makes you better than you were the day before.

My mission is to share my unique research in order to help others realize their dreams and achieve their goals. If you find value in these articles, please share them with your inner circle and encourage them to Subscribe. Thank You!

 

Business Bad Habits

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Businesses, like individuals, have habits.

Most businesses are not even aware of them. They go unnoticed by its founders, leaders and employees.

Habits are automated routines that occur without thinking. Some habits are good and some are bad.

Business bad habits can be as infectious as the Ebola virus, spreading throughout the organization, infecting one employee after another. These business bad habits, when left unchecked, will eventually become a part of your company’s culture, hampering growth and limiting your success.

Below is a list of some of the business bad habits that may be holding your business back.

Continuous Email Checking is a Bad Habit

There is no such thing as effective multitasking. Humans are simply incapable of focusing on more than one task at a time. Each time an employee checks their email, they become disengaged from the task at hand. They shift their attention, even momentarily, each time they check their email.

Studies show that a person who is interrupted, takes 50% longer to accomplish a task. This wasted time creates inefficiency that adds up daily, monthly, annually and over the course of an employee’s career with the company.

Not only that, employees make mistakes switching back and forth from from tasks: work to email, email to work, back and forth, all day long.

Checking email throughout the day wastes time, causes mistakes and costs your business money. The fix is to create an organizational good habit, requiring every employee to isolate a block of time each day to check their email.

Gossiping is a Bad Habit

Gossiping is a bad habit. It is almost always destructive in nature.  It damages working relationships and distracts employees from getting work done. Their minds are elsewhere, after being stabbed in the back by gossip.

Plus gossip is a negative use of time. Employees gossiping about other employees or their boss is a negative use of time.

When employees spend time gossiping, they have lost valuable time communicating about other important work-related issues that may need solving. They are focused on negative, destructive criticism, rather than positive, constructive criticism.

The best most successful companies have a “no gossip” policy. Dave Ramsey, famed radio host, has a “no gossip” policy in his company for this reason.

Blame is a Bad Habit

Something is always going wrong when you run a business. It’s part of the business environment. How you deal with mistakes and failures, as an organization, can dictate the overall success or failure of your business.

When leaders assign blame to employees for mistakes and failures, and when this blame causes negative career consequences to that employee, they are creating an organizational bad habit.

Too many businesses have a Cover Your Ass mindset rooted in the planning and assignment of blame whenever anything goes wrong. Eventually, this infects the entire organization.

The fix is to create a culture of seeing mistakes and failures as a good thing – a learning experience. That employee’s failure or mistake may very well uncover and important “what not to do” lesson that could benefit others in the organization.

Businesses who have a culture of encouraging or even rewarding mistakes and failures, grow. They create a culture where employees have no fear and readily take individual responsibility for their mistakes. They own the mistake.

Businesses who punish their employees for mistakes, don’t grow, lose market share and eek out a small profit or loss. In my organization I congratulate my staff for making mistakes because that means we’ve all learned something that will help us in the future become better as a team.

Excessive Planning is a Bad Habit

Too much planning is a bad organizational habit.

Excessive planning is rooted in fear. Fear holds organizations back from growing.

It is far better to take action and fail then to plan for every possible contingency. Only through action will companies find out what works and what doesn’t.

The fix is to set a deadline on planning for new projects or initiative. When that deadline comes, action commences. Even if it means all of your ducks are not lined up.

Organizations who act, grow. Those who don’t, stagnate.

Ignoring Employee Feedback is a Bad Habit

Feedback is critical to growth as an organization. Unfortunately, too many businesses feign interest in employee feedback but never act on that feedback. This disempowers employees, and will eventually lead to no feedback whatsoever.

Taking action on employee feedback empowers employees and motivates them to brainstorm for solutions, knowing their feedback will be acted upon.

Have you given any thought as to what organizational bad habits are holding your business back? Changing your organizational bad habits is a 3 step process:

  1. AWARENESS: Leaders need to seek feedback from their employees to help identify organizational bad habits.
  2. SUBSTITUTION: Once they become aware of organizational bad habits, they can eliminate them and substitute them with organizational good habits.
  3. TRACKING: The final step is to track the adoption of new organizational good habits throughout the organization at all levels, not just at the higher levels.

Businesses need to eliminate bad habits and replace them with make good habits. Those good habits will become part of your culture and help you achieve your goals, help you realize your vision and help you reach your destination.

My mission is to share my unique research in order to help others realize their dreams and achieve their goals. If you find value in these articles, please share them with your inner circle and encourage them to Subscribe. Thank You!