Have you ever been wowed? We remember wow events. They stick in our mind. Wow’s happen when someone does something for you, paid or unpaid, that wow’s you. It stokes your emotions. Emotions, it turns out, creates long-term memories. When you wow someone, you create a long-term memory for that person. They will never forget what you did to wow them.
In pursuing any dream, the ability to create a wow event will dramatically improve your chances of making that dream a reality. When what you do wow’s another person, it causes a buzz. That buzz spreads like a virus through the social networks of the individual who was wowed. Soon family, friends and co-workers are looking for their own wow event. This draws more people into your herd. The more people you are able to wow, the larger your herd grows. In time, you will have a large herd. Millionaires have large herds, deca-millionaires have bigger herds and billionaires have the largest herds.
The key to realizing your dreams and success, therefore, is to wow those you serve. You wow others when what you do exceeds their expectations. When our expectations are exceeded, we remember it. And we tell others about it. So, if you want to make your dream a reality, if you want to be a success, you need to wow others. Creating a wow in what you do will virtually guarantee success. So go out and start wowing others. And watch your herd grow!