Inspiration – The Creative Brain’s Doorbell


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We literally have two brains: The Conscious Brain and The Subconscious Brain.

  • The Conscious Brain -The conscious brain is the newest part of the brain. It has been around for approximately 300,000 years. It is located in the brain’s topmost layers and includes the neocortex and the lobes. More specifically, it is located at the top and sides of our brain. Some neuroscientists refer to it as the upper brain or new brain.  It is responsible for voluntary thought, awareness, self-control (willpower)and planning. It can overpower habits (automatic routines). It can mute our emotions and sudden impulses.
  • The Subconscious Brain – The subconscious brain is located in the limbic system and the brain stem. Some neuroscientists refer to it as the lower brain or old brain. It’s been with us for millions of years. Our old brain has massive computing power. It operates constantly, solving complex problems offline (without conscious effort). It is responsible for autonomic nervous system (controlling our internal organs), forging and managing all habits, it is the birthplace of insight and creativity and it is where our emotions reside. The Subconscious Brain is much faster and more efficient than the Conscious Brain. It gives us the ability to make quick decisions. While our Conscious Brain is at rest, our Subconscious Brain is at work helping us solve problems, alerting us to opportunities, helping us comprehend the incomprehensible, solidifying memory and nudging us into doing something or advising us to stop doing something.

Inspiration is one of the means by which the Subconscious Brain communicates with the Conscious Brain. Oftentimes inspiration occurs while we are engaged in other activities such as work, exercise, showering, dressing, eating, walking the dog, etc. Never ignore inspiration. Inspiration is fleeting. It is your brain’s way of communicating to you profound life-changing information that you need to act on immediately. Inspiration is literally the door of opportunity being jarred wide open. If you don’t act on that inspiration immediately, that door will close and the opportunity will be lost.

In many ways, inspiration is like a doorbell ringing. You need to answer it. You need to run to the door and open it up. This means of internal communication is why so many successful individuals carry a pen and paper with them and immediately write down the profound information being communicated.

Albert Einstein was famous for writing his inspired thoughts into his notepad. There is a famous story about one occasion in which Einstein was walking and talking with his Princeton students. In the middle of their walk and in mid-sentence, Einstein suddenly stopped, pulled out a pen and pad, and for the next twenty minutes he wrote down some formulas and ideas as his students just stood around watching in awe. Einstein understood the fleeting nature of inspiration. He never ignored it. When that doorbell rang, Einstein never failed to answer it.

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Thomas C. Corley About Thomas C. Corley

Tom Corley understands the difference between being rich and poor: at age nine, his family went from being multi-millionaires to broke in just one night, due to a catastrophic fire that destroyed his Dad's thriving business. For fourteen years they struggled with poverty. There were eleven in Tom's family, and they lived in constant fear of losing their home.

Driven by the desire to unlock the secrets to success and failure, Tom spent five years studying the daily activities of 233 rich people and 128 poor people. He discovered there was an immense difference between the habits of the rich and the poor. During his research he identified over 300 daily activities that separated the “haves” from the “have nots.” Tom decided to write a book to share what he learned. That book, Rich Habits: The Daily Success Habits of Wealthy Individuals (1st Edition), went on to become an Amazon Bestseller in the United States forty times over a three year period. To give you some perspective, in order to be a true Amazon Bestseller in the United States, where you actually receive a specific Bestseller designation from Amazon, you need to be in the top 100 of all books sold by Amazon in the United States in a given day. Rich Habits did that for nearly thirty straight days, rising as high as #7, eclipsing such Bestselling authors such as Stephen Covey, Robert Kiyosaki and J.K. Rowlings. Imagine that - an unknown, first-time, self-published author selling more books than J.K. Rowlings!

Tom now travels the world, sharing his Rich Habits and motivating audiences at industry conferences, corporate events, universities, multi-level marketing group events, and global sales organizations’ presentations and finance conferences. He has even spoken on the same stage with famous entrepreneurs and personal development experts, such as Sir Richard Branson, Robin Sharma, Dr. Daniel Amen, and many others.

Tom has shared his insights on various national and international network, cable, and Internet television programs such as CBS Evening News, NBC News, Yahoo Financially Fit,, India TV, Australia, and a host of others. He has been interviewed on many prestigious nationally syndicated radio shows, including the Dave Ramsey Show, Marketplace Money, and WABC.

Tom has been featured in numerous print magazines—such as Money magazine, Inc. Magazine, SUCCESS Magazine, Entrepreneur magazine, Fast Company magazine, More magazine, Epoca Magazine (Brazil’s largest weekly) and Kiplinger’s Personal Finance magazine—and various online publications, including USA Today, CNN, MSN Money,,, and the Huffington Post. Tom is a frequent contributor to Business Insider,, and a few other media outlets.

National publicity has garnered international media attention for Tom and his Rich Habits research spanning 23 countries. Broadcast media, online publications, and television throughout Asia, the South Pacific, Europe, the United Kingdom, and Central and South America have shared his powerful message.

In an effort to help parents, grandparents, teachers and adults become success mentors to the younger generation, Tom released his second book, Rich Kids: How to Raise Our Children to be Happy and Successful in Life in 2014. This book was the self-help category winner of the 2015 New York Book Festival and Runner-up in the prestigious 2015 Writer’s Digest Self-Published Book Awards Contest. In 2016 Tom released his third book, Change Your Habits, Change Your Life. This book provides the latest science on habit change as well as more of Tom's unique research on the specific habits that helped transform 177 ordinary individuals into self-made millionaires.

Besides being an author, Tom is also a CPA, CFP, and hold a master’s degree in taxation. As president of Cerefice and Company, CPAs, Tom heads one of the premier financial firms in New Jersey.
Phone Number: 732-382-3800 Ext. 103.
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