Know Thyself & You Shall Succeed


Tom Corley boats - crop

Who am I? Have you ever asked yourself that question? Most haven’t, so you’re in good company. But a few have asked themselves that question. We call them successful people.

Successful people, at least from my research data, are fanatics when it comes to self-assessing exactly who they are. They have come to terms with their strengths and weaknesses. They are tuned in to what motivates them and what deflates them. They know what they like and what they don’t like. They figured out which types of people pump them up and which drag them down. Successful people know their potential and their limitations.

Knowing yourself acts like a GPS, steering you in the right direction and helping you avoid paths that will only get you lost in life. If you really are serious about succeeding in life, you have to figure out who you are. You need to ask yourself some fundamental questions:

  • What am I good at?
  • What am I bad at?
  • What do I like doing?
  • What do I hate doing?
  • Who do I like and why?
  • Who do I dislike and why?
  • What comes easy to me?
  • What comes hard to me?
  • Do I have any hidden talents?
  • Who inspires me and why?
  • Who drags me down and why?
  • Am I positive?
  • Am I negative?
  • What are my best attributes?
  • What are my worst attributes?
  • When am I most focused?
  • When am I most distracted?
  • What are my good habits?
  • What are my bad habits?
  • What do I procrastinate on?
  • What am I fanatic about?
  • What makes me happy?
  • What makes me sad?
  • What time of day am I the most energetic?
  • What time of day am I the most sluggish?

You can see where I’m going. You want to make a list of as many questions as you possibly can and then answer them honestly. This helps paint a picture of who you truly are.

Now what? This little exercise enables you to identify your strengths and weaknesses. Take a good hard look at your strengths. Write them down on one sheet of paper. Then devote the rest of your life to perfecting your strengths and avoiding your weaknesses.

We all have talents that we are born with. Think of them as your DNA Talents – talents that are hardwired into you from the moment of your conception. Innate talents are skills that come easy to you. Where others are forced to toil for 7, 8 or 9 long, hard years to get good a something, such as playing the piano, you’re somehow able to master the piano in just a few short, painless years. Well, that’s an innate talent. That’s life’s way of telling you – play the piano for a living. This Know Thyself exercise helps you find out what you should be focusing your efforts on and what you should be avoiding like the plague. If you focus all of your efforts on those things that you’re naturally good at in life, you’ll realize enormous success in life. Life rewards those who use their talents and their strengths.

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Thomas C. Corley About Thomas C. Corley

Tom Corley understands the difference between being rich and poor: at age nine, his family went from being multi-millionaires to broke in just one night, due to a catastrophic fire that destroyed his Dad's thriving business. For fourteen years they struggled with poverty. There were eleven in Tom's family, and they lived in constant fear of losing their home.

Driven by the desire to unlock the secrets to success and failure, Tom spent five years studying the daily activities of 233 rich people and 128 poor people. He discovered there was an immense difference between the habits of the rich and the poor. During his research he identified over 300 daily activities that separated the “haves” from the “have nots.” Tom decided to write a book to share what he learned. That book, Rich Habits: The Daily Success Habits of Wealthy Individuals (1st Edition), went on to become an Amazon Bestseller in the United States forty times over a three year period. To give you some perspective, in order to be a true Amazon Bestseller in the United States, where you actually receive a specific Bestseller designation from Amazon, you need to be in the top 100 of all books sold by Amazon in the United States in a given day. Rich Habits did that for nearly thirty straight days, rising as high as #7, eclipsing such Bestselling authors such as Stephen Covey, Robert Kiyosaki and J.K. Rowlings. Imagine that - an unknown, first-time, self-published author selling more books than J.K. Rowlings!

Tom now travels the world, sharing his Rich Habits and motivating audiences at industry conferences, corporate events, universities, multi-level marketing group events, and global sales organizations’ presentations and finance conferences. He has even spoken on the same stage with famous entrepreneurs and personal development experts, such as Sir Richard Branson, Robin Sharma, Dr. Daniel Amen, and many others.

Tom has shared his insights on various national and international network, cable, and Internet television programs such as CBS Evening News, NBC News, Yahoo Financially Fit,, India TV, Australia, and a host of others. He has been interviewed on many prestigious nationally syndicated radio shows, including the Dave Ramsey Show, Marketplace Money, and WABC.

Tom has been featured in numerous print magazines—such as Money magazine, Inc. Magazine, SUCCESS Magazine, Entrepreneur magazine, Fast Company magazine, More magazine, Epoca Magazine (Brazil’s largest weekly) and Kiplinger’s Personal Finance magazine—and various online publications, including USA Today, CNN, MSN Money,,, and the Huffington Post. Tom is a frequent contributor to Business Insider,, and a few other media outlets.

National publicity has garnered international media attention for Tom and his Rich Habits research spanning 23 countries. Broadcast media, online publications, and television throughout Asia, the South Pacific, Europe, the United Kingdom, and Central and South America have shared his powerful message.

In an effort to help parents, grandparents, teachers and adults become success mentors to the younger generation, Tom released his second book, Rich Kids: How to Raise Our Children to be Happy and Successful in Life in 2014. This book was the self-help category winner of the 2015 New York Book Festival and Runner-up in the prestigious 2015 Writer’s Digest Self-Published Book Awards Contest. In 2016 Tom released his third book, Change Your Habits, Change Your Life. This book provides the latest science on habit change as well as more of Tom's unique research on the specific habits that helped transform 177 ordinary individuals into self-made millionaires.

Besides being an author, Tom is also a CPA, CFP, and hold a master’s degree in taxation. As president of Cerefice and Company, CPAs, Tom heads one of the premier financial firms in New Jersey.
Phone Number: 732-382-3800 Ext. 103.
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