Perhaps the most significant self-improvement Rich Habit I uncovered in my five-year study on the daily habits of the rich and poor concerned reading. Wealthy, successful people are voracious readers. They devote significant time every day to reading for self-improvement. Here are some statistics on reading from my study:
- 86% of the wealthy love to read. 74% of the poor do not love to read.
- 85% of the wealthy read two or more educational books every month. Only 15% of the poor have this Rich Habit.
- 88% of the wealthy read thirty minutes or more each day vs. 2% of the poor.
- 63% of the wealthy listen to audio books during their commute to work. Only 5% of the poor share this Rich Habit.
The reasons the wealthy read so much included:
- To increase their knowledge-base for their job in order to uncover opportunities to make more money or to make themselves more valuable to their employer, customers or clients.
- To learn more about success.
- To stay current with events.
- To exercise their mind.
- To learn new things.
But what do the wealthy read? What is the reading material of the rich?
- 51% read about history.
- 55% read about self-help.
- 58% read biographies of successful people.
- 79% read educational material.
- 94% read about current events.
- 45% read financial material such as the Wall Street Journal, Money Magazine, Kiplingers etc.