Success Hides Behind a Mountain of Mistakes and Failures


Tom Corley boats - crop

Even before I finished my analysis of the data I gathered in my five-year Rich Habits Study I began sharing it. At first, I gave free learning sessions. The attendees ate it up. After about six months, some of the attendees in the first learning sessions started sharing with me some of the changes that were taking place in their lives. A few had increased their income significantly and others lost a lot of weight. There were a few who landed good jobs as a result of the volunteering/networking Rich Habit. There were many stories.

A few of these early attendees began harping on me to write a book about the Rich Habits. I was reluctant at first because I had never written a book before. I told them I’m a CPA, not a writer. But these attendees were relentless and they had planted a seed inside my subconscious which began to take root. So, I wrote Rich Habits, which was released in March, 2010. Now what to do?

I then embarked on what can only be described as the pursuit of success. Other independent observers might describe it instead as watching a grown man drown. Hard thing for anyone to watch. Everyone around me, including my own family, told me to quit.

When you write a book, you are essentially manufacturing a product. Success in any industry that sells products, is measured by how many products you sell. You can have the best product in the world but if you have no idea how to sell it, no one will be interested in buying it.

My pursuit of success was really a lesson in learning what to do and what not to do through the school of hard knocks. I made many mistakes. I failed often. I was filled with doubt almost on a daily basis. I felt lost at sea most of the time and cursed myself for writing that book. But something inside me kept me going. I was passionate about helping others succeed in the same way those learning session attendees were succeeding. I guess that kept me going.

So, I persevered. And persevered. And persevered. In 3 1/2 years of trying to promote my book, I sold less than 1,000 books and spent nearly $70,000. At one point, I came within a hair’s breath of quitting on my dream. It was at this low point that success visited me for the first time. That one success event opened up the floodgates.

Rich Habits went on to sell tens of thousands of books in a very short time and became an Amazon bestseller in three countries. I found myself on national T.V. and radio, in newspapers and in magazines, not only in the U.S., but in 23 countries around the world.

Success, I learned, hides behind a mountain of your mistakes and failures. Life wants to see if you have what it takes to overcome every obstacle it puts in your way. But most of all, life wants to see if you deserve success. You are much more than you ever imagined. You only find out how amazing you are when your back is up against the wall and your dream feels like it’s collapsing under the weight of all of your failures and mistakes. When you are about ready to quit, that is when life blinks. And what a blink. It is always some unintended great thing that happens. Something completely out of the blue that you never expected and never imagined. When you persist, life eventually bends to your will. It goes from adversary to ally in an instant.

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Thomas C. Corley About Thomas C. Corley

Tom Corley understands the difference between being rich and poor: at age nine, his family went from being multi-millionaires to broke in just one night, due to a catastrophic fire that destroyed his Dad's thriving business. For fourteen years they struggled with poverty. There were eleven in Tom's family, and they lived in constant fear of losing their home.

Driven by the desire to unlock the secrets to success and failure, Tom spent five years studying the daily activities of 233 rich people and 128 poor people. He discovered there was an immense difference between the habits of the rich and the poor. During his research he identified over 300 daily activities that separated the “haves” from the “have nots.” Tom decided to write a book to share what he learned. That book, Rich Habits: The Daily Success Habits of Wealthy Individuals (1st Edition), went on to become an Amazon Bestseller in the United States forty times over a three year period. To give you some perspective, in order to be a true Amazon Bestseller in the United States, where you actually receive a specific Bestseller designation from Amazon, you need to be in the top 100 of all books sold by Amazon in the United States in a given day. Rich Habits did that for nearly thirty straight days, rising as high as #7, eclipsing such Bestselling authors such as Stephen Covey, Robert Kiyosaki and J.K. Rowlings. Imagine that - an unknown, first-time, self-published author selling more books than J.K. Rowlings!

Tom now travels the world, sharing his Rich Habits and motivating audiences at industry conferences, corporate events, universities, multi-level marketing group events, and global sales organizations’ presentations and finance conferences. He has even spoken on the same stage with famous entrepreneurs and personal development experts, such as Sir Richard Branson, Robin Sharma, Dr. Daniel Amen, and many others.

Tom has shared his insights on various national and international network, cable, and Internet television programs such as CBS Evening News, NBC News, Yahoo Financially Fit,, India TV, Australia, and a host of others. He has been interviewed on many prestigious nationally syndicated radio shows, including the Dave Ramsey Show, Marketplace Money, and WABC.

Tom has been featured in numerous print magazines—such as Money magazine, Inc. Magazine, SUCCESS Magazine, Entrepreneur magazine, Fast Company magazine, More magazine, Epoca Magazine (Brazil’s largest weekly) and Kiplinger’s Personal Finance magazine—and various online publications, including USA Today, CNN, MSN Money,,, and the Huffington Post. Tom is a frequent contributor to Business Insider,, and a few other media outlets.

National publicity has garnered international media attention for Tom and his Rich Habits research spanning 23 countries. Broadcast media, online publications, and television throughout Asia, the South Pacific, Europe, the United Kingdom, and Central and South America have shared his powerful message.

In an effort to help parents, grandparents, teachers and adults become success mentors to the younger generation, Tom released his second book, Rich Kids: How to Raise Our Children to be Happy and Successful in Life in 2014. This book was the self-help category winner of the 2015 New York Book Festival and Runner-up in the prestigious 2015 Writer’s Digest Self-Published Book Awards Contest. In 2016 Tom released his third book, Change Your Habits, Change Your Life. This book provides the latest science on habit change as well as more of Tom's unique research on the specific habits that helped transform 177 ordinary individuals into self-made millionaires.

Besides being an author, Tom is also a CPA, CFP, and hold a master’s degree in taxation. As president of Cerefice and Company, CPAs, Tom heads one of the premier financial firms in New Jersey.
Phone Number: 732-382-3800 Ext. 103.
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